SIP trunking is a flexible, cost-effective solution for businesses that are looking for ways to cut their communication costs without sacrificing voice quality. You can add or remove channels whenever you scale up or down and you’ll only pay for the lines you need.
Deploying SIP trunking is a move towards simplifying your organization’s telecommunications and preparing for the latest real-time communications products and services. That said the true biggest motivation for most organisations is the immediate, substantial and ongoing cost savings!
1. Save money on fixed line services (typically existing Analogue & ISDN lines)
SIP services (referred to as SIP lines/channels/or trunks) are delivered via a data connection and are typically significantly less than standard analogue or ISDN trunk connections. E.g. $12 per Channel vs $40 per Analogue line or $90 per (2 channel) ISDN Basic Rate.
Furthermore, you don’t need to buy lines in blocks of 2, 10 or 30. Instead you simply add as many more SIP channels as/when they are required (usually activated within 48 hrs).
2. Save money on all calling services (Local, National, International, Land to Mobile, 0800 …)
SIP calling rates are typically significantly less (>50% less) than standard Analogue or ISDN trunk connections.
3. Eliminate complexity
SIP trunks connect directly to your ITSP at one end and directly into most new IP Systems / IP Pabx’s. Further cost savings derive from this reduced complexity, maintenance and administration. Off-premises hosted solutions also become viable if your business wants a per-user, per-month Operating Expense scenario rather than owning the equipment.
4. Unify your network
Deploying SIP trunking is a logical step towards creation of a single, IP-based network, rather than separate (and by definition more expensive) telephone and data networks.
5. Extend the capabilities of your UC solution
With SIP trunks in place you can enjoy greater integration with mobile phones and presence information on devices that are not running in-the-office (e.g Mobile staff and Teleworkers)